Top AI SDR Tools for Multi-Channel Campaigns

AI-powered SDR tools are transforming sales outreach by automating tasks like prospect research, personalized messaging, and multi-channel communication. These platforms help sales teams save time while improving engagement across email, LinkedIn, SMS, and phone calls. The key benefits include:

• Personalized Messaging: AI analyzes prospect data to craft tailored messages that feel human-written, boosting response rates.

• Multi-Channel Support: Engage prospects across email, LinkedIn, SMS, and more, ensuring communication happens on their preferred platforms.

• Automation: Tools handle lead scoring, follow-ups, and meeting scheduling, freeing up teams to focus on closing deals.

• CRM Integration: Seamless data syncing with platforms like Salesforce, HubSpot, and Pipedrive keeps workflows efficient.

Key Tools to Consider:

1. Salesforge (Agent Frank): Focuses on multi-channel email + LinkedIn outreach with built-in deliverability tools and adaptive messaging.

1. Clay: Combines data enrichment with multi-channel outreach for precise targeting.

1. Artisan AI: Offers full multi-channel support, including social intelligence for deeper prospect insights.

1. Jason AI by Reply.io: Leverages dynamic personalization and real-time data for global outreach.

1. AiSDR: Automates the entire sales development process with multi-channel capabilities.

1. AI SDR Shop: A directory to compare over 80 AI SDR tools, helping teams find the best fit.

These tools cater to different needs, from fully automated workflows to collaborative approaches. Below is a quick comparison of their features:

Quick Comparison

Choosing the Right Tool

• Multi-Channel Outreach: Artisan AI is ideal for teams needing full channel coverage.

• Email Deliverability: Salesforge and AiSDR excel with built-in warm-up systems.

• Collaborative Control: Tools like Salesforge and Jason AI balance automation with human input.

These tools simplify multi-channel campaigns, making sales outreach more efficient and effective.

13 Best AI Sales Tools & Agents 2025 (Ranking & Full Demo)

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1. Salesforge (Agent Frank)

Salesforge’s Agent Frank is an AI-driven sales assistant designed to align with your sales workflow while continuously improving outreach efforts using real engagement data. It’s a tool aimed at helping sales teams work smarter and achieve more in less time[3].

Email Outreach and Deliverability

Agent Frank boasts a proprietary email infrastructure equipped with a built-in warm-up system to boost deliverability and maintain high inbox placement rates. By integrating directly with your email inbox, it leverages a database of over 500 million contacts to streamline outreach efforts. This setup simplifies the technical hurdles of email deliverability, ensuring your messages avoid spam filters and safeguard your domain’s reputation. Although email outreach is its primary focus, Agent Frank is designed to seamlessly integrate into multi-channel campaigns. This foundation supports its ability to deliver highly personalized and effective communication[3].

Personalization Capabilities

Agent Frank takes email engagement to the next level with its adaptive messaging capabilities. Instead of relying on static templates, it uses an adaptive learning system to fine-tune messages by analyzing response patterns and past successes. This dynamic approach allows it to tailor communications to different prospect segments, improving engagement rates. Additionally, its intelligent prospecting tools build targeted contact lists based on your ideal customer profile (ICP) and update contact details in real time. This ensures your outreach efforts are always backed by accurate, up-to-date information[3].

Data Integration and Lead Enrichment

Agent Frank doesn't just stop at outreach - it also excels in data management and scheduling. The platform offers two operational modes: Autopilot, for fully automated prospecting, and Co-pilot, which allows teams to collaborate and provide strategic input. Advanced meeting scheduling features integrate with multiple calendars, automating follow-ups until meetings are confirmed. Early testing reveals that tools like Agent Frank can condense a week’s worth of work into a single day, freeing up sales teams to focus on closing deals rather than handling repetitive tasks[3].

2. Clay

Clay combines data enrichment with multi-channel outreach automation, making it a go-to tool for sales teams aiming to boost their pipelines in 2025[4]. It’s particularly useful for teams focused on advanced lead discovery and managing unified campaigns, laying a strong groundwork for integrating and leveraging detailed data.

Data Integration and Lead Enrichment

Clay pulls together data from multiple sources to create enriched lead profiles. By combining firmographic and behavioral data, it provides insights that help with precise targeting and personalization. This eliminates the hassle of switching between tools, ensuring lead profiles stay accurate and up-to-date. With this comprehensive view, sales teams can confidently launch outreach campaigns backed by reliable prospect intelligence.

Multi-Channel Support and Personalization

Clay enables seamless campaign management across platforms like email and LinkedIn. It automates outreach sequences triggered by specific prospect behaviors, ensuring every interaction feels timely and relevant. Thanks to its enriched data, Clay makes personalized messaging for different prospect segments effortless, helping teams connect with prospects in a way that aligns with their unique needs and situations.

A Game-Changer for B2B Campaigns

Clay simplifies the entire process of prospecting, enrichment, and outreach automation, cutting down on manual tasks while maintaining consistent engagement across multiple channels. Its integration with tools like Salesforce and HubSpot makes it an essential resource for handling complex B2B sales cycles. For teams navigating longer sales processes involving several decision-makers, Clay ensures personalized, ongoing communication across all channels, making it an invaluable ally in multi-channel campaigns.

3. Artisan AI

Artisan AI offers (Artificial Intelligence) offers a comprehensive multi-channel sales tool that combines outreach automation with social intelligence. Its AI agent, Artisan Ava, is designed to handle large prospect databases effectively. Teams can explore its potential with a 14-day free trial before committing to custom-priced plans. Let’s break down its standout features.

Multi-Channel Support and Social Intelligence Integration

Artisan AI ensures seamless communication across multiple platforms, including email and LinkedIn. Its social intelligence capabilities allow the tool to pull valuable insights from social platforms, helping sales teams understand prospect behavior and engagement cues before initiating outreach [2]. This is especially useful for businesses with high online traffic that require quick lead qualification and consistent follow-ups.

By coordinating messaging across different channels, Artisan AI ensures prospects receive a unified experience, which is key for managing large volumes of leads effectively [2].

AI-Driven Personalization at Scale

Gone are the days of cookie-cutter outreach. Artisan AI takes personalization to the next level by crafting messages that genuinely resonate with individual prospects. It goes beyond generic templates, maintaining a human-like touch even when handling high volumes of outreach [2][3]. The platform’s personalization engine factors in social activity, professional signals, and past interactions to fine-tune both messaging and timing for maximum impact.

Lead Qualification Across Channels

Artisan AI doesn’t just personalize outreach - it also simplifies lead qualification. Its autonomous agents manage natural email conversations and multi-touch sequences, qualifying leads based on customizable criteria [2]. By analyzing engagement across platforms, the tool identifies which prospects are ready to engage with a human sales representative. For the best results, teams should predefine their ideal customer profiles and qualification standards, ensuring the platform works with accurate and enriched data [2].

4. Jason AI by Reply.io

Jason AI by Reply.io brings AI-powered efficiency to multi-channel sales development. With access to real-time data from over 1 billion global contacts [5][1], the platform offers three pricing tiers - Starter, Growth, and Enterprise - each featuring AI-driven personalization as a central feature. It’s designed to handle the entire outreach process, from initial contact to scheduling meetings, all while maintaining a personal touch at scale.

Multi-Channel Support (Email, LinkedIn, SMS, Voice)

Jason AI creates outbound sales sequences that dynamically choose the best mix of email, LinkedIn, SMS, and voice for each prospect. This smart channel selection ensures outreach efforts are tailored to individual preferences, avoiding wasted efforts on less effective methods. The platform also automates follow-ups - if a prospect replies to an email, Jason AI can handle basic questions and even schedule meetings automatically. For agencies, the tool takes it a step further by offering highly personalized LinkedIn voicemails [5]. This multi-channel approach sets the foundation for advanced personalization powered by AI.

Personalization Capabilities (AI-Driven and Dynamic Variables)

Jason AI’s personalization engine uses proprietary "AI Variables" to craft unique and tailored emails for every prospect. According to Reply.io:

AI Variables craft unique, personalized emails that grab attention. Every message is different, helping you bypass spam filters and connect faster [5].

This feature makes it easier to scale personalized outreach without losing authenticity. Supporting over 150 languages [1], Jason AI is a versatile tool for global sales teams. It offers custom AI playbooks, sequence templates, and AI-generated responses to refine re-engagement strategies. Michael Greenberg, Owner of Business Radio X, shared his results:

With Reply I have about a 60% hit rate with heavily customized AI emails [5].

Oleg Bilozor, CEO & Founder at Reply, added:

And with the advance in AI technologies, we are aiming to automate this process as much as possible, while keeping it very personal [5].

By seamlessly integrating real-time data, Jason AI optimizes each outreach sequence for maximum impact.

Data Integration and Lead Enrichment

Jason AI taps into its extensive database to enrich lead profiles with the most current information. This ensures outreach efforts are accurate and relevant. Its data integration capabilities allow users to design outreach sequences that align perfectly with their ideal customer profiles and sales strategies. With this level of precision, Jason AI helps sales teams connect with the right prospects at the right time.

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5. AiSDR

AiSDR is a platform that completely automates the sales development process, from identifying prospects to qualifying leads [3]. It's designed to help businesses scale their outbound operations efficiently, eliminating the need to expand their team with additional sales development representatives (SDRs) [3]. Unlike tools that focus only on email outreach, AiSDR offers automation across the entire sales development workflow [3].

Multi-Channel Support (Email, LinkedIn, and More)

AiSDR takes outreach to the next level by supporting multiple communication channels. It coordinates email, LinkedIn, and other platforms, ensuring seamless outreach efforts. This capability allows sales teams to focus on closing deals instead of juggling outreach tasks [3]. With the ability to manage thousands of outreach attempts, AiSDR keeps messaging consistent across different channels, adapting to how and where prospects engage. This approach ensures that every interaction feels intentional and aligned.

Personalization Capabilities

Using natural language processing, AiSDR creates customized outreach messages tailored to individual prospects. This AI-powered personalization ensures that even high-volume outreach feels genuine and relevant. The platform adjusts its messaging for different platforms, maintaining engagement while keeping each interaction aligned with the prospect's preferences. In addition to personalization, AiSDR centralizes data, making it easy to act on insights and keep outreach efforts organized.

Data Integration and Lead Enrichment

AiSDR connects seamlessly with major CRM and marketing automation tools, pulling enriched lead data directly into your existing systems. This integration keeps all outreach activities visible and organized, which is especially important for managing complex sales cycles where prospects engage through multiple touchpoints. By enriching lead data, AiSDR ensures campaigns are built on accurate, up-to-date information.

Companies with clear ideal customer profiles and consistent messaging strategies gain the most from AiSDR [2]. The platform moves beyond simple email automation, offering a comprehensive solution that coordinates outreach across multiple channels while maintaining a personalized experience. This ensures no prospect is overlooked and helps drive better conversion rates.

6. AI SDR Shop

AI SDR Shop isn’t just another tool for automating sales development tasks - it’s a directory designed to help you find the right tools for your campaigns. Instead of executing outreach itself, it provides a curated list of over 80 AI-powered SDR solutions, complete with detailed insights into their features, integrations, and ideal use cases [2].

This platform takes the guesswork out of selecting the best software by allowing you to compare tools side-by-side. Whether your focus is email, LinkedIn, SMS, or voice outreach, AI SDR Shop consolidates everything in one convenient place.

Multi-Channel Support at a Glance

The directory lets you filter and compare tools based on their support for different communication channels, like LinkedIn and SMS. This centralized view makes it easy to identify which platforms offer integrated multi-channel capabilities and which are designed for single-channel outreach. The result? You save time and make more informed decisions.

Personalization and Features Breakdown

AI SDR Shop dives deep into each tool’s personalization and messaging capabilities, complete with user ratings. Here’s how a few tools stack up:

• Apollo.io: Rated 4.4/5 for its broad functionality.

• Topo.io: Scores 4.1/5 for its end-to-end automation features.

• Artisan Ava: Earns a 4.0/5 for its multi-channel outreach capabilities [2][3].

This level of detail ensures you can choose tools that deliver consistent, tailored messaging across all channels, boosting your campaign’s effectiveness.

Integration and Infrastructure Essentials

Compatibility with your existing tech stack is critical, and AI SDR Shop provides the insights you need. It highlights which tools integrate seamlessly with major CRMs like Salesforce, HubSpot, and Pipedrive, as well as with sales engagement platforms such as Outreach and SalesLoft [2][3]. Additionally, it showcases each platform’s deliverability and infrastructure features, ensuring they can handle high-volume outreach without compromising compliance.

Tool Comparison Table

The table below provides a side-by-side comparison of key features from the platforms discussed earlier, giving you a quick way to evaluate their strengths and limitations for multi-channel campaigns.

Key Takeaways from the Comparison

This table highlights each tool's channel support, personalization features, and operational flexibility. Artisan AI is the only platform offering complete multi-channel coverage, including email, LinkedIn, phone, and SMS. Most other tools focus on email and LinkedIn, which works well for many B2B campaigns but may leave gaps for teams requiring voice or text options.

Personalization is a standard feature across all platforms. For instance, Salesforge Agent Frank uses an adaptive system that refines messaging based on response data. Tools like Salesforge, Jason AI, and AiSDR also include built-in email warm-up protocols to enhance deliverability, ensuring your messages land in inboxes rather than spam folders.

Operation Modes and CRM Integration

Operation modes vary between platforms, offering flexibility depending on team needs:

• Autonomous platforms like Artisan AI and AiSDR handle prospecting with minimal input.

• Collaborative tools like Salesforge Agent Frank and Jason AI allow for human oversight and adjustments, giving teams more control.

CRM integration is universal across execution platforms, with support for Salesforce, HubSpot, and Pipedrive. Lead scoring is also a common feature, though the depth of scoring - ranging from basic engagement metrics to advanced predictive analytics - can differ.

Special Mention: AI SDR Shop

Unlike the other tools, AI SDR Shop is not an execution platform but a research directory. It helps users compare over 75 AI SDR tools by providing detailed feature breakdowns, user ratings, and integration options. This makes it a valuable resource for teams in the initial stages of tool evaluation.

Choosing the Right Tool

Your choice should align with your campaign needs:

• For multi-channel coverage, Artisan AI is the top choice.

• If email deliverability is critical, platforms like Salesforge or AiSDR with built-in warm-up protocols are ideal.

• Teams needing flexibility may prefer Salesforge Agent Frank, which allows switching between autonomous and collaborative operation modes.

Conclusion

Picking the right AI SDR tool for your multi-channel campaigns boils down to aligning its features - like Artisan AI's wide channel support, Salesforge Agent Frank's versatile modes, or AiSDR's autonomous prospecting capabilities - with your business needs. This guide provides a solid starting point for selecting a tool that can grow alongside your organization.

Here are some key factors to keep in mind:

• Budget and Scale: Entry-level options begin at around $49/month, while enterprise solutions come with custom pricing and advanced CRM integration [2].

• Channel Focus: If phone outreach is a priority, tools like Artisan AI offer strong support. For teams that rely heavily on email or LinkedIn, there’s no shortage of specialized options.

• CRM Integration: Seamless integration with your existing CRM is a must. All the tools mentioned work with major platforms like Salesforce, HubSpot, and Pipedrive, but the quality of integration can vary. For example, Salesforce Einstein users report preparing for meetings 33% faster and achieving a 10% improvement in win rates [3]. That kind of efficiency depends on smooth data sharing between systems.

• Automation vs. Collaboration: Decide whether you want full automation or prefer a mix of automation and manual oversight. Tools like Salesforge Agent Frank provide both options, while others are entirely hands-off [3].

For a more in-depth comparison, check out AI SDR Shop's free directory. It lists over 80 AI SDR tools, complete with detailed breakdowns of features, integrations, and pricing, making your research much easier.

Ultimately, there’s no one-size-fits-all solution. Your choice should reflect your specific channel priorities, budget, team size, and desired level of automation. The tools highlighted here excel in multi-channel outreach and personalization, but it’s crucial to test them during trial periods and confirm they work seamlessly with your CRM before making a commitment.

FAQs

How do AI SDR tools improve multi-channel sales outreach compared to traditional methods?

AI SDR tools make multi-channel sales outreach more efficient by automating tasks such as finding leads, enriching data, and crafting personalized messages. Instead of relying on outdated methods, these tools use real-time insights and sophisticated algorithms to deliver customized communication across platforms like email and social media. By taking care of repetitive tasks and processing massive amounts of data, these tools free up sales teams to concentrate on what matters most - building relationships and closing deals. The result? More effective campaigns, increased engagement, and the ability to scale operations with ease.

What should I look for when selecting an AI SDR tool for my sales team?

When selecting an AI SDR tool, it's important to prioritize features that match your team's unique requirements. Look for tools offering multi-channel support - covering email, phone, and social media - along with automation features that can streamline workflows. Seamless integration with your current CRM or sales platforms is another key factor to ensure smooth operations. You’ll also want to assess the tool’s user-friendliness, ability to scale as your business grows, and customization options that let you adapt it to your specific processes. Don’t forget to compare pricing, check customer reviews for real-world insights, and ensure reliable support is available to back you up when needed. These considerations will help you choose a solution that aligns with your business goals.

Can AI SDR tools work with popular CRM systems like Salesforce or HubSpot?

Yes, many AI SDR tools are built to work effortlessly with popular CRM systems like Salesforce and HubSpot. These integrations enable smooth data syncing, so your sales team can easily manage leads, monitor interactions, and handle workflows - all without needing to jump between platforms. When linked to your CRM, AI SDR tools can boost productivity by automating routine tasks and offering actionable insights. This makes managing multi-channel sales campaigns simpler and more efficient.