As part of Persana’s Autopilot toolkit, Alex automates much of the outbound SDR workflow. From sourcing ideal contacts using 75+ signal-rich data sources to executing multi-channel outreach and booking meetings, Alex operates 24/7. Campaigns are orchestrated through customizable playbooks that mimic top-performing rep behavior and dynamically adapt to prospect engagement patterns.

Persana does not publish specific pricing for Alex or Autopilot publicly. Pricing is enterprise-level and requires a demo to access custom plans that typically include data access, automation credits, and platform subscriptions.

• Automates prospecting, contact enrichment, outreach sequences, and meeting booking
• Operates around the clock with humanlike personalization and follow-ups
• Triggers actions based on real‑time intent and firmographic signals
• Learns from user behavior to optimize campaign performance constantly

• Email
• LinkedIn messaging
• SMS/Text
• Phone calls

• Requires guided onboarding via Persana team
• Users define ICP, tone, and playbooks; Persana configures campaigns
• Initial activation may take several days depending on integration and custom playbook setups

• Embedded deliverability system including inbox warm-up and reputation management
• Email sent via Persana’s infrastructure - users don’t need to configure SMTP themselves
• Infrastructure details are system-managed rather than user-controlled

• Playbooks customizable in targeting logic, tone, cadence, and response handling
• Filters and workflows based on intent signals, job changes, funding, and firmographics
• Campaigns can adapt mid-flight based on engagement triggers and performance feedback

• Access to over 1 billion contacts and 200 million firms, enriched through signals and firmographics
• Data drawn from 75+ sources for high match accuracy and actionable insights
• Environment supports automatic enrichment with accuracy claims of 95%+

• Messages are tailored dynamically using intent, firmographic, and behavioral data
• Tone and content are tuned to reflect best-practice rep behavior and prospect context
• High personalization backed by evolving AI playbooks and real-time logic

• Fully autonomous - Alex runs outreach and booking end-to-end
• Optional escalation to human reps supported via playbook logic; no manual agent review needed by default

• Native CRM sync with Salesforce, HubSpot, Outreach, Smartlead, Lemlist, Salesloft, and more
• Slack/notification integration for lead alerts and campaign updates
• Webhook and API support across data tools and workflows (>100 integrations supported)

• Enterprise onboarding with dedicated team
• Access to Persana Academy and learning modules
• Ongoing optimization support with dedicated GTM specialists for high-tier customers

B2B enterprises and RevOps teams looking for an enterprise-grade, multichannel, signal-driven AI SDR that handles end-to-end pipeline generation with minimal manual configuration.